The role of trust, innovation and knowledge management in entrepreneurial survival strategies : a study of selected cybercafé micro-entrepreneurs in Ibadan, Nigeria

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dc.contributor.authorBabalola, Sunday Samson
dc.contributor.authorOmobowale, Ayokunle Olumuyiwa
dc.date.accessioned2020-01-22T07:07:40Z
dc.date.available2020-01-22T07:07:40Z
dc.date.issued2012-01
dc.descriptionPeer reviewed article published under Inkanyiso, Volume 4, Issue 2, Jan 2012, p. 128 - 136en_US
dc.description.abstractThe field of Information communication technology (ICT) is very young in research terms, especially in developing economies. The business aspect of ICT is developing fast, but the challenge of stifling completion has made it imperative for the micro-entrepreneur to adopt various strategies to keep afloat. Therefore this paper examines how the concepts of trust, innovation and knowledge management have aided the cybercafé micro-entrepreneurs through a case study. The study reveals the uniqueness of the micro-entrepreneurs to effectively develop trust, use knowledge management strategies and innovation in advancing their entrepreneurial outfits.en_US
dc.identifier.citationBabalola, S.S. and Omobowale, A.O., 2012. The role of trust, innovation and knowledge management in entrepreneurial survival strategies: a study of selected cybercafé micro-entrepreneurs in Ibadan, Nigeria. Inkanyiso: Journal of Humanities and Social Sciences, 4(2), pp.128-136.en_US
dc.identifier.issn2077-2815
dc.identifier.urihttps://hdl.handle.net/10530/1940
dc.language.isoenen_US
dc.publisherUniversity of Zululanden_US
dc.subjectKnowledge managementen_US
dc.subjectinnovationen_US
dc.subjectentrepreneurshipen_US
dc.subjectDeveloping ICTen_US
dc.subjectNigeriaen_US
dc.titleThe role of trust, innovation and knowledge management in entrepreneurial survival strategies : a study of selected cybercafé micro-entrepreneurs in Ibadan, Nigeriaen_US
dc.typeArticleen_US
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